Did you know that back in Cleopatra’s time, she slept every night beneath a gold face mask because she believed it made her skin soft and glowing? Even though Cleopatra was daft enough to marry her own brother, she was apparently on to something with that gold mask.
Today’s skin treatment manufacturers claim that their gold-enhanced products have both antimicrobial and antioxidant abilities, can minimize UV damage and lessen skin discoloration. Apparently gold has properties that slow the breakdown of elastin in the skin, which can delay the appearance of wrinkles. Elastin is the protein within the skin that gives skin its elastic properties. Unfortunately, elastin declines with age. Therefore, if gold can help our elastin “live longer,” that would be a fortune indeed for most of us!
Up to now, however, no long-term studies have been performed to test gold’s ability to deliver on any of the claims above. So, if you decide to buy products that include gold among their ingredients, it’s wise to know that it might not deliver on its promise for youth in a jar.