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Botox And Filler On The Rise: Here’s Why Injectables Are So Popular in 2024

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It’s no secret that Botox and hyaluronic acid fillers are popular cosmetic procedures nationwide, but what’s surprising is how quickly they’ve become the most-performed minimally invasive procedure. In 2020, nearly 4.5 million Botox injections were performed and almost 3.5 million dermal filler injections. This trend has been fueled by the pandemic, meaning for 2024 and beyond, it’s clear that injectables are the number one way people prefer to address various concerns of their appearance.

Reasons Botox and Filler Interest is Booming

Mask-wearing, widespread adoption of virtual meetings, and increased stress are all direct results of the pandemic that have led people to look into cosmetic treatments like Botox and fillers. Now that many people spend a majority of their time in meetings staring at their own reflection, they’re hyper aware of features they may not have noticed before, and can start to ruminate on what they wish was different about their appearance.

These procedures are minimally invasive and require almost no downtime, especially when considering that face masks can conceal side effects like redness and swelling from others until your results are ready.

As more and more people go in for these procedures and receive satisfying results, the word spreads and the stigma surrounding having “work done” becomes less and less influential. The trend toward natural-looking results as opposed to dramatic features like over-filled lips also makes these treatments more accessible to those who may not otherwise be interested in cosmetic procedures.

Although the overall popularity of injectable procedures is increasing rapidly, some requests are fading out in favor of new trends of what makes an ideal face. Here are what you’ll see in Botox and fillers in 2024.

Cheek Contouring

An increasing emphasis on creating a heart-shaped face with a prominent chin, high cheekbones, and contoured jawline has led to a quick uptick in people looking for fillers in their cheeks and up toward the temples. Using a technique that’s individualized for each patient, fillers can help elevate the cheek to make it look more contoured from the side. The face can appear slimmer by additionally treating the area above the cheeks and toward the outer eyebrow to help the eyes stay open and the brow look lifted.

For people with volume loss in the cheek, filler can be used to fill out a hollowing appearance to restore a fuller, more youthful appearance to the facial contour.

Lip Definition

Lip fillers have been a hugely popular procedure for years, but the trend toward the largest, most dramatic pout may be on its way out. The emphasis this year seems to be on the shape and definition of the lips. Dermal fillers are a great way to subtly balance, enhance, and define the contour of the lips, creating an ideal cupid’s bow and helping the vermillion stand out from the skin around the lips.

Under-Eye Bags

Another current in-demand treatment for fillers are to treat volume loss or hollows under the eyes caused by a lack of definition. Nobody wants to look tired on their video call or in person, so soft hyaluronic acid fillers can be a great way to subtly re-volumize those hollow areas and restore an alert appearance.

Preventative Botox

As more people experience the satisfaction that Botox injections provide patients with deep wrinkles when they frown or smile, younger and younger people are reaching out about the procedure. This is a promising trend toward preventing deep wrinkles by starting Botox at an earlier age to prevent facial muscles from causing those dynamic wrinkles in the first place.

By dampening the muscle response with Botox, the skin is not stretched and compressed as severely as it would be without Botox, helping keep a youthful, non-wrinkled appearance for longer.

What to Expect From Botox and Filler Procedures

After a consultation where our cosmetic physicians go over what the best type of filler and where it should be injected for your specific concerns and anatomy, you’ll come in to our office to have the procedure performed. The procedure itself takes less than an hour start to finish, and has virtually no required downtime. You may experience a few side effects like swelling, bruising, or redness, but you can generally go about your normal routine after the appointment.

Full results take about two weeks to appear for Botox while some results from dermal fillers can be seen immediately. The length of your results depends on the specific formula, location, and amount used but generally won’t last for longer than a year. Botox injections typically last three to four months.

The Most Important Factor For Injectables

Although there are literally thousands of people offering injectables across the country, not all of them will give you the best results. Skill and experience are key to having both a safe procedure and ideal results. Our injection treatments are performed by board-certified cosmetic physicians who perform these procedures every day and understand the intricacies of facial anatomy to get you the best results from Botox and dermal fillers.

Call or contact us online today to schedule your consultation and find out if dermal fillers are right for you to get the best-looking contour and complexion in 2022.